Useful UsabilityAbout Me:

W Craig TomlinHello, I'm Craig Tomlin, and I've been improving web sites with usability & SEO optimization for start-ups, small businesses and Fortune 500 firms since 1996. I'm a Certified Usability Analyst & Member of the Usability Professional's Association.
Let's chat, email me! wcraigtomlin@gmail.com
Let’s Connect!
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Most Popular Posts
- 24 Usability Testing Tools
- 15 Valuable usability PDFs you never heard of
- 10 Must-see usability videos
- 5 Radical ideas from usability presentations
- How to conduct a usability review
- 7 Reasons why you can’t sell usability
- 8 Free tools for good information architecture and usability
- eCommerce ROI: why usability always beats advertising
- 3 Pillars of web site success
- 5 steps to an uber user experience job description
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Latest Comments:
- 10 Useful Usability Findings and Guidelines - Datalicious Blog on 15 Valuable Usability PDFs You Never Heard Of
- Affordances – Parte 2 | Fator Interativo on Increase Your Usability and Website ROI with Perceived Affordance
- 10 Useful Usability Findings and Guidelines - Goodfav Howto on 15 Valuable Usability PDFs You Never Heard Of
- Website Usability – The Art of Embracing Simplicity on Usability and SEO ROI
- @haukurjarl on eCommerce ROI: Why Usability ALWAYS Beats Advertising
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Category Archives: SEO
SXSW 2012 Guy Kawasaki and Vic Gundotra
Guy Kawasaki’s Fireside Chat with Vic Gundotra on Google+ #sxsw #google+ Howdy all! So I’m dusting off the Useful Usability blog, sorry for the delay in blogging. What with being VP of online strategy, moving to Austin, and being President … Continue reading
Posted in Interview, SEO
Tagged Google+, guy kawasaki, live blog, sxsw 2012, vic gundotra
2 Comments
When SEO Kills Usability
When SEO kills Usability Using some SEO (Search Engine Optimization) techniques without proper consideration of a positive user experience is the fast way to kill usability. I’ve noted this as have others, including Google’s Chief of News, Josh Cohen, who … Continue reading
Posted in Methodology, SEO, User Experience
Tagged search engine optimization, SEO, SEO and usability, usability
5 Comments
3 Pillars of Web Site Success
The 3 Pillars of Successful Web Sites There are three pillars that comprise the foundation of any successful web site, including your web site. For your web site to be effective it must perform well before the visit (at the … Continue reading
Posted in eCommerce, Methodology, SEO, Testing
Tagged 3 pillars, web site success, website
1 Comment

