Category Archives: Methodology

7 Reasons Why You Can’t Sell Usability

Posted on March 24, 2010 by craig

7 reasons why you can’t sell usability, and what to do about it Selling usability services has been on my mind quite a bit lately, and in that respect I’m not alone.  Several other usability practitioners have discussed selling usability … Continue reading →

Posted in Methodology, Resources, ROI, Selling | Tagged , , | 8 Comments

7 Ways to Increase Web Sales with Usability

Posted on March 11, 2010 by craig

Here are 7 ways you can increase your web site sales with usability. Ecommerce web sites can use these seven powerful usability tools to help understand what behavior is occurring on the site, and most importantly WHY that behavior is … Continue reading →

Posted in Methodology, Resources, Usability Tools | 3 Comments

How to Conduct a Usability Review

Posted on February 25, 2010 by craig

Conducting a Usability Review: In the world of usability, nothing seems to confuse my clients more than trying to determine exactly what a usability review is.  And it’s difficult to purchase something if you don’t know what it is! You … Continue reading →

Posted in Methodology | Tagged , , , | 16 Comments