Category Archives: Design

Increase Your Usability and Website ROI with Perceived Affordance

Perceived Affordance, Usability and Online Sales: One of the most important goals of web site usability testing is finding and fixing perceived affordance issues.  You can increase your usability, conversion and thus your web site Return on Investment (ROI) by … Continue reading

Posted in Design, eCommerce, Methodology, ROI, Testing | Tagged , , , , | 1 Comment

Guest Blog – Susan Weinschenk

Guest Blog – Susan Weinschenk and Top 10 Attributes of a Usable and Persuasive Web Site It’s my distinct pleasure to post this guest blog for you by Susan Weinschenk, Ph.D., author of the book “Neuro Web Design: What Makes … Continue reading

Posted in Design, Persuasion, User Experience | Tagged , , | 1 Comment

The BEST Usability Testing

The BEST way to do usability testing My friend Matt knows the best way to add usability testing to application development – do usability testing early (and often) – unfortunately he (and many other application development companies) can’t always do … Continue reading

Posted in Design, Methodology, Testing, User Centered Design | Tagged , | 1 Comment