Useful UsabilityAbout Me:

W Craig TomlinHello, I'm Craig Tomlin, and I've been improving web sites with usability & SEO optimization for start-ups, small businesses and Fortune 500 firms since 1996. I'm a Certified Usability Analyst & Member of the Usability Professional's Association.
Let's chat, email me! wcraigtomlin@gmail.com
Let’s Connect!
Pages
Most Popular Posts
- 24 Usability Testing Tools
- 15 Valuable usability PDFs you never heard of
- 10 Must-see usability videos
- 5 Radical ideas from usability presentations
- How to conduct a usability review
- 7 Reasons why you can’t sell usability
- 8 Free tools for good information architecture and usability
- eCommerce ROI: why usability always beats advertising
- 3 Pillars of web site success
- 5 steps to an uber user experience job description
Post Categories
- Agile (1)
- Books (3)
- Corporate (12)
- Culture (5)
- Design (12)
- eCommerce (10)
- Engineering (1)
- Information Architecture (2)
- Interview (7)
- Methodology (40)
- PDF (2)
- Persona (1)
- Persuasion (1)
- Presentations (2)
- Resources (9)
- ROI (7)
- Selling (1)
- SEO (3)
- Testing (11)
- Uncategorized (3)
- Usability Business (1)
- Usability News (6)
- Usability Tools (3)
- User Centered Design (16)
- User Experience (6)
- UX Maturity (1)
- Videos (1)
Latest Comments:
Post Archives
- March 2011 (7)
- January 2011 (1)
- December 2010 (2)
- November 2010 (2)
- October 2010 (2)
- May 2010 (4)
- April 2010 (3)
- March 2010 (4)
- February 2010 (5)
- December 2009 (4)
- November 2009 (4)
- October 2009 (1)
- September 2009 (7)
- August 2009 (6)
- July 2009 (4)
- June 2009 (5)
- May 2009 (4)
- April 2009 (4)
- March 2009 (4)
- February 2009 (4)
- January 2009 (4)
- December 2008 (6)
- November 2008 (4)
- October 2008 (7)
- September 2008 (2)
- August 2008 (5)
- July 2008 (6)
Monthly Archives: December 2008
Usability and Internet Retailers
According to a recent article by InternetRetailer.com, a survey of online retailers indicates most are redesigning their websites with an eye toward improving the bottom line. I find this article and survey very interesting, for two key reasons. First, among … Continue reading
Posted in eCommerce
Tagged internet retailers, retailer survey, usability, usability testing
3 Comments
Christmas Usability Thoughts
Christmas, a Time for Thinking about Toys, Presents and Bad Shopping Cart Usability It’s the day before Christmas, and all through the house, not a creature was stirring, except for Craig as he thought about usability issues of shopping baskets. … Continue reading
Interaction Elasticity
Interaction Elasticity and the Impact on Usability Jakob Nielsen’s latest Alertbox on Interaction Elasticity is a very interesting read. If you’ve not read it yet I urge you to read it. If you’re responsible for an eCommerce website then pay … Continue reading

